Red Bull TV

In 2016 Red Bull TV’s corporate identity was completely redesigned under direction of Benjamin Cuénod. TypeMates contributed the matching custom font, to communicate a circular geometry and perform well working in all various digital media.

It all started with the circular globe and the idea of branding the on-air design and identity by using the shape of the circle …

Type Mates Custom Font Red Bull Tv 1

As we are working on this case study at the moment.
Meanwhile please have a look at the typeface at work on www.redbull.tv

Type Mates Custom Font Red Bull Tv 2
Type Mates Custom Font Red Bull Tv 3