Guided by its “We’re here for you” ethos, the ADAC confidently meets the mobility needs of its 22 million members. The new type system, developed in collaboration with us, brings this defining philosophy to life and strengthens the brand identity across all channels and devices.
In the branding of the innovative hotel software, Easy Grotesk conveys simplicity, freshness, and quality. With its clear, reduced letterforms, the typeface becomes a visual signature for Easybooking's user-friendly approach.
