Oiink Farmland Branding
Mutabor created an identity for premium meat and pork products from old pig breeds. Besides transparent sincerity and fresh colours, contemporary Pensum Pro and Display are the main components of the branding.
![Type Mates Fonts In Use Oiink Website Mutabor 02 Pensum Text Pensum Display](https://www.typemates.com/public/_fiveByFour1600/TypeMates-FontsInUse-OiinkWebsite-Mutabor-02-PensumText-PensumDisplay.jpg)
![Type Mates Fonts In Use Oiink Website Mutabor 01 Pensum Text Pensum Display](https://www.typemates.com/public/_eightByFive2500/TypeMates-FontsInUse-OiinkWebsite-Mutabor-01-PensumText-PensumDisplay.jpg)
In the north of Germany, close to the Denmark border, Oiink's pigs are kept in a species-appropriate and regional manner. The simple homepage reflects the company's very high standards of regionality and animal welfare. Headlines are set in Pensum Pro Black and the text uses the more robust Pensum Pro.
Pensum Pro is a typeface for text, text and nothing but text
18
styles by Nils Thomsen
Pensum Display is the spiky and triangular mate of Pensum Pro, designed to be used for anything big
18
styles by Nils Thomsen
![Type Mates Fonts In Use Oiink Website Mutabor 06 Pensum Text Pensum Display](https://www.typemates.com/public/_original2200/TypeMates-FontsInUse-OiinkWebsite-Mutabor-06-PensumText-PensumDisplay.png)
![Type Mates Fonts In Use Oiink Website Mutabor 05 Pensum Text Pensum Display](https://www.typemates.com/public/_original2200/TypeMates-FontsInUse-OiinkWebsite-Mutabor-05-PensumText-PensumDisplay.png)
The logo is made from something in between Pensum Pro, the more spiky Display version plus some manual modelling.
![Type Mates Fonts In Use Oiink Website Mutabor 07 Pensum Text Pensum Display](https://www.typemates.com/public/_fiveByFour1600/TypeMates-FontsInUse-OiinkWebsite-Mutabor-07-PensumText-PensumDisplay.jpg)
![Type Mates Fonts In Use Oiink Website Mutabor 04 Pensum Text Pensum Display](https://www.typemates.com/public/_eightByFive2500/TypeMates-FontsInUse-OiinkWebsite-Mutabor-04-PensumText-PensumDisplay.png)
![Type Mates Fonts In Use Oiink Website Mutabor 08 Pensum Text Pensum Display](https://www.typemates.com/public/_original2200/TypeMates-FontsInUse-OiinkWebsite-Mutabor-08-PensumText-PensumDisplay.jpg)