Blinklist Branding and Website

Cera Pro is the brand and user interface font of Blinkist. The Berlin based startup squeezes nonfiction books in text and audio that can be read or listened to within about 15 minutes.

It remains to be seen whether the depth of the nonfiction books —be read and heard on a smartphone, tablet or computer— can be compressed this much without losing essential content. However, FF Tisa (compare with Meret Pro), which is used in the continuous text, reads well in any case. Everything else is set in the Cera Pro — headlines, short info texts as well as the complete user interface.

Type Mates Font In Use Blinklist Website Branding 01 Cera Pro
Type Mates Font In Use Blinklist Website Branding 02 Cera Pro
Type Mates Font In Use Blinklist Website Branding 03 Cera Pro
Type Mates Font In Use Blinklist Website Branding 04 Cera Pro
Type Mates Font In Use Blinklist Website Branding 05 Cera Pro
Type Mates Font In Use Blinklist Website Branding 06 Cera Pro
Type Mates Font In Use Blinklist Website Branding 07 Cera Pro
Type Mates Font In Use Blinklist Website Branding 08 Cera Pro
Type Mates Font In Use Blinklist Website Branding 09 Cera Pro
Type Mates Font In Use Blinklist Website Branding 10 Cera Pro

Further reading